WordPress for a small business: do it yourself

Before you install WordPress, write a short plan for how the business makes money, a clear reason a customer should care, and a brand you can describe. Then pick a domain name that is short and easy to type, then a host. WordPress.org describes WordPress as open-source software licensed under the GPLv2. Many hosts offer a one-click install, and themes and plugins extend the software.

What should you do after the first login?

The dashboard holds settings, menus, media, pages, and posts. Pages are the durable ones, such as home, services, and contact. Posts are news and announcements. A landing page should hold what a visitor needs in order to buy or to ask a question. Forms come from a plugin or from the theme. Files such as PDF and video can support a page.

Then run a broken-link check, a speed check, and a basic search check.

Does this page publish tool prices?

No.

Ongoing updates and staging, and the current hosting scope, are on the managed WordPress hosting guide and the managed hosting page. A build, when someone wants one, is web development.

Key takeaways

Next step: Book a consultation.

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